Steelman
Endurance races in Gaeta and Fuerteventura. Together we rebuilt their whole digital side, from the brand to the app.
The Challenge
The store ran on Shopify, and everything around it was done by hand: entries, rentals, athlete details. Every edition, the team spent more time chasing information than preparing the race.
The Solution
We started with the brand, then built a custom e-commerce from scratch that brings entries, rentals and merch together, in ten languages. Its admin follows the way the staff already work, from races and athletes to shipping. Now we're bringing it all to the phone, with an app for iPhone and Android.
The Results
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