Legal

Privacy Policy

Last updated 28 June 2026

This Privacy Policy explains how ANYMA LTD collects, uses and protects your personal information. We keep data collection to a minimum — the only information we gather is what you send us through our contact form — and we never sell it.

Who we are

This website is operated by ANYMA LTD, a private limited company registered in England and Wales (company number 15882591), with its registered office at 193 Bow Common Lane, London, E3 4JJ.

ANYMA LTD is the data controller for the personal information described in this policy. For any privacy question, or to exercise your rights, email us at hello@anyma.studio.

What information we collect

The only personal data we collect is what you choose to share through our contact form: your name, your email address, the services you are interested in, and anything you write in the message field.

Please don't include sensitive information — such as health, financial or other special-category data — in your message. We do not track, fingerprint or build profiles on people who simply browse the site.

Why we use it

We use the information you submit only to respond to your enquiry, to discuss and scope a potential project, and to follow up with you about working together. We do not use it for marketing unrelated to your enquiry.

Our lawful basis

We process this information on the basis of our legitimate interests (Article 6(1)(f) UK GDPR) — specifically, our interest in responding to and managing enquiries about our services. We have considered your rights and do not believe this processing overrides them.

If you would prefer we did not handle your enquiry on this basis, email us at hello@anyma.studio and we will stop.

Who we share it with

We do not sell or rent your personal data. We share it only with the providers that help us run the studio and reply to you — for example our website hosting and email providers — and only so far as they need it to provide their service to us. These providers act as our processors and are required to keep your data secure.

Where your data is stored

Our website and email are hosted within the European Union (the EEA) — for example in Frankfurt, Germany. Your data is therefore processed in the EU rather than the UK.

The UK recognises the EEA as providing an adequate level of data protection under its “adequacy” regulations, so your information keeps an equivalent level of protection. If we ever move to a provider outside the UK or EEA, we will put an appropriate safeguard in place — such as the UK International Data Transfer Agreement — and update this policy.

How long we keep it

We keep enquiry data for up to 24 months after our last contact about it, unless your enquiry becomes an active project — in which case we keep it for as long as we work together and for any period required afterwards. After that, we delete it. You can ask us to delete it sooner at any time.

Your rights

Under UK data protection law you have a number of rights over your personal data. To exercise any of them, email us at hello@anyma.studio; we will respond within one month. Your rights are:

  • to ask for a copy of the personal data we hold about you (access);
  • to have inaccurate data corrected (rectification);
  • to ask us to delete your data (erasure);
  • to ask us to restrict how we use it;
  • to object to our processing, including where we rely on legitimate interests;
  • to ask us to transfer your data to you or another provider (portability), where that applies; and
  • not to be subject to decisions based solely on automated processing.

Automated decisions

We do not make decisions about you based solely on automated processing, and we do not carry out profiling. We build AI systems for our clients, but this website does not use any to make decisions about visitors.

How to complain

If you have a concern about how we handle your data, please contact us first at hello@anyma.studio so we can put it right.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk or on 0303 123 1113.

Do you have to provide your data?

Providing your details is not a statutory or contractual requirement. But if you do not give us your name, email and message, we will not be able to respond to your enquiry.

Cookies

This website uses only strictly-necessary storage and no tracking cookies. You can read more in our Cookie Policy.

Changes to this policy

We may update this policy from time to time. The current version is always on this page, along with the date it was last updated.